Shambhala Music Festival
Print/Brand Communications
Print/Brand Communications
Print/Brand Communications
Print/Brand Communications
Print/Brand Communications
Print/Brand Communications
Print/Brand Communications
Print/Brand Communications
Print/Brand Communications
Designer(s)
Mena Rimac
Duration
13 Weeks
Recognitions
Music, art, creativity, and self expression
Shambhala Music Festival has committed to creating an unparalleled and life-changing experience for over two decades. This project rebrand captures Shambhala’s mission to celebrate music, art, creativity, and self expression. Shambhala’s mission is echoed through a series of posters featuring the artists and unique branding.
Experience the energy
The festival branding includes an abstract view of butterflies. These butterflies are shaped in a circle and manipulated to portray the energy of the festival and its attendees. The butterflies are displayed thoughtfully throughout the program guide that contains event information and the festival lineup.
Come feel the "Shambhalove"
The Shambhala experience begins with an e-ticket. Each e-ticket represents a different day in the three-day festival. The festival’s inclusivity extends into its branding by containing both the French and English languages. Shambhala’s goal, to be the backdrop for an unparalleled and life-changing experience is first achieved through its energetic and obscure brand identity.