Case Studies
Vermicomposting
Vermicomposting is the process of composting organic matter with worms. It's a great way to divert waste from landfill and produces a nutrient rich by-product that can be a great fertilizer for at home gardens. This pamphlet was created to raise awareness about the benefits of vermicomposting and debunk some of the misconceptions around worms and composting at home. It features a fold out poster with instructions on how to build and maintain your own worm bin.
The pamphlet is targeted towards school-aged children and therefore features playful colors and shapes. The illustration style and playful nature also help take some of the ick-factor out of worms! The last two spreads are both designed to work as posters that can be hung up in a classroom.
Ontario Parks Rebrand
Ontario Parks' new branding reflects an adventurous and playful image while also acknowledging their commitment to sustainability and environmental stewardship. It aims to accommodate the diversity of landscapes and experiences offered that makes every Ontario Parks experience unique by providing a structure for a more cohesive and flexible identity.
There are six types of parks in the Ontario Parks system. Each type of park was given a color and an icon to help differentiate them from one another. The secondary flexible element is a circular text frame. Icons and the text frame can be used seperately. When used with the together they form the Ontario Parks badges.